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Rivals? These are not the crz rivals. This guys are completily wrong, the crz rivals are gasoline powered cars like the scirocco 122hp and the mini cooper.
I disagree. From an Eco perspective these diesels are perfect rivals for a hybrid. But from and enthusiast perspective the Scirocco or Mini are also rivals. Unfortunately for Honda I think the CRZ will come up short on either measure.
For the CRZ to be a success in the USA it must present itself as a vehicle in class of its own. it won't win any sporty car comparisons (too slow), and it won't win and economy comparisons (too expensive, not enough MPG). But for those comparing it only to itself as a new class of vehicle altogether, perhaps there is a market. Certainly the original CRX was it a class of its own.