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Old 02-25-2010, 12:04 AM   #1 (permalink)
MikeCR-Z
 
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Post Honda CR-Z Profitability Exceeds Insight's Say Executives


Honda CR-Z profitability exceeds Insight's -exec

Honda Motor Co said on Thursday the profit margin on the new CR-Z sporty hybrid car exceeds that of the low-cost Insight model launched last year.

"When we launched the Insight, we said profitability was better than the Fit (subcompact). The CR-Z is better than the Insight's," Executive Vice President Koichi Kondo told a news conference at the car's launch.

The two-door CR-Z starts at 2.27 million yen in Japan, where sales will start on Friday ahead of other markets. Honda aims to sell 40,000-50,000 CR-Z cars annually worldwide, with sales scheduled to start in North America and Europe from summer or later.

Article Found At: Reuters
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